Generate a Campaign Strategy Plan with an AI Chatbot

In ChatGPT or your favorite AI chatbot, copy and paste the following prompt to assist in developing a campaign strategy. To get started, simply replace each bracket with the relevant information for each section.

Prompt Template

You are a social work expert. Create a comprehensive campaign strategy template to help guide the development and execution of a social advocacy campaign within [INSERT COMMUNITY OR ORGANIZATION, e.g., the downtown area]. The template should include sections for campaign goals, target audience, key messages, communication channels, partnership development, resource allocation, timeline, and evaluation metrics. Provide detailed instructions for each section.

Example Prompt

You are a social work expert. Create a comprehensive campaign strategy template to help guide the development and execution of a social advocacy campaign within the downtown area. The template should include sections for campaign goals, target audience, key messages, communication channels, partnership development, resource allocation, timeline, and evaluation metrics. Provide detailed instructions for each section.

Additional Prompting Strategies

• Request the chatbot to include sections that utilize demographic data to ensure the campaign effectively addresses the needs of different population groups.

• Ask the chatbot to suggest detailed communication strategies and channels for effectively reaching the target audience, including social media, community events, and traditional media.

• Have the chatbot identify potential community partners and stakeholders who can support the campaign efforts and provide additional resources.

• Request the chatbot to include sections that highlight successful social advocacy campaigns and best practices that can be expanded or replicated.